Brand perception
What the engines say about you when they say something — recurring themes with the count behind each and the verbatim lines they came from. Not reduced to one number.
Period, engines, countries, tags and brand set survive every view switch. Switching a view pivots what you are looking at, never where you are — and no page needs a tooltip explaining how it differs from its neighbour.
| Prompt | Field | Leader | 30d | Engines |
|---|---|---|---|---|
| best analytics platform for a mid-market retailer | 42% | You lead · +14 pts | ||
| which reporting tool connects to our storefront | 18% | Kestrel · +12 pts | ||
| how do I track customer churn without a data team | 8% | Kestrel · +17 pts | ||
| most reliable dashboard software for finance teams | Absent | Kestrel · +8 pts |
Your share against the full distribution, the leader and the margin, the trend, and an explicit off state for every engine that did not answer. No cell asks you to open something else to understand it.
The measurement core: market composition over time, per-engine breakdowns, the prompt × brand grid, the weekly rank ladder, the annotated answer reader, and the sub-queries each engine ran behind one prompt.
Which pages the engines pull for your prompts, retrieved versus cited as separate states, the flow from source to answer, what moved this period, and the gap list.
Your tracked question set, auto-tagged by intent and by whether a brand is named. Text is immutable; an edit archives and remints under the same logical prompt.
| Prompt | Meridian | Kestrel | Alcove | Bramble | Vantis |
|---|---|---|---|---|---|
| best analytics platform for a mid-market retailer | 42% | 28% | 14% | 10% | 6% |
| which reporting tool connects to our storefront | 18% | 34% | 22% | 16% | 10% |
| cheapest BI tool for a twenty-person team | 31% | 19% | 27% | 13% | 10% |
| how do I track customer churn without a data team | 8% | 41% | 24% | 17% | 10% |
| alternatives to spreadsheets for weekly reporting | 47% | 21% | 12% | 14% | 6% |
| most reliable dashboard software for finance teams | Absent— | 36% | 28% | 21% | 15% |
The worklist, each card tied to the gap URL or cited slice it came from, with the before-and-after measurement once it is done.
| Where | From prompt | State |
|---|---|---|
| meridian.com/pricing | cheapest BI tool for a twenty-person team | Done |
| meridian.com/integrations | which reporting tool connects to our storefront | To do |
| meridian.com/compare/kestrel | best analytics platform for a mid-market retailer | Open |
What the engines say about you when they say something — recurring themes with the count behind each and the verbatim lines they came from. Not reduced to one number.
For catalogues that surface in shopping-intent answers: which of your products get named, with what attributes, in what position against the alternatives.
Your own logs: which AI crawlers actually reach you — verified by user agent and published IP range — what robots.txt tells them, and the referred traffic that followed.